【モバマス】ぷちかれ「ｸﾞﾗﾝﾄﾞﾎﾟﾃﾃ…!!」
A quirky phrase, "GRAND POTETE…!!", uttered by a PuchiDerella during the "PuchiDerella Training Campaign" (known as "Puchi Kare" by producers) in *The Idolm@ster Cinderella Girls* (Mobamas) has gone viral!
This unique line had such an immense impact that it caused a huge buzz online, sparking laughter across social media.
Comments like "What is this line www" and "The adorable ending is too cute" spread rapidly, captivating many producers with its charming phonetics!
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What is Mobamas?
"Mobamas" is the common name for *The Idolm@ster Cinderella Girls*, specifically referring to the social game version primarily offered on GREE. Launched in November 2011, it featured nearly 200 unique idols. Players, as producers, scouted and trained idols, clearing live battles and various events. Beautiful card illustrations and character voices by popular voice actors were major attractions. Loved by many producers for years, it became the foundation for extensive media mix developments, including an anime adaptation and a rhythm game (DereSute). The viral phrase "GRAND POTETE…!!" was uttered by a "PuchiDerella," a key in-game element, during an event within Mobamas. The deep emotional connection to the game world and characters provided fertile ground for this meme to be widely embraced. For the many users who engage with the game daily, such chuckle-inducing unique elements are essential for invigorating the community.
What is PuchiDerella?
"PuchiDerella" refers to the deformed mini-characters of idols appearing in *The Idolm@ster Cinderella Girls*. Introduced as content that producers could train in their "offices," separate from regular idol cards, their biggest features were their tiny bodies scurrying around, wearing cute outfits, and sometimes uttering unique lines. Producers could improve PuchiDerellas' abilities to support idol live battles by having them undergo lessons and acquire skills. Beyond simple game strategy, their adorable appearance and gestures brought healing to producers, showing a different side of the idols, and they enjoyed immense popularity. The viral phrase "GRAND POTETE…!!" was spoken by one of these charming PuchiDerellas, and its innocence and somewhat clumsy tone further enhanced the humor and appeal of the line, capturing the hearts of many producers.
What is Puchi Kare?
"Puchi Kare" is the abbreviation for the "PuchiDerella Training Campaign," a regularly held event in *The Idolm@ster Cinderella Girls*. The purpose of this event is for producers to efficiently train their PuchiDerellas. During the event period, consuming specific items (e.g., lesson tickets or event-exclusive training items) allowed PuchiDerellas to gain more experience than usual, or obtain special outfits and ability-enhancing items. As PuchiDerellas leveled up, their overall appeal in idol live battles improved, and new lines and actions were unlocked. Consequently, many producers actively participated in "Puchi Kare" to raise their favorite PuchiDerellas. The memorable phrase "GRAND POTETE…!!" which became a huge online sensation, also appeared during this "Puchi Kare" event, in the process of training a specific PuchiDerella. In addition to the fun of training provided by the event, such unexpected and unique lines allowed producers to deepen their immersion in the game and affection for the characters.