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令和ライダー第8作は「仮面ライダーマイス」意外な生き物がモチーフ

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The 8th installment in the Reiwa Kamen Rider series, "Kamen Rider MICE," has been announced, sparking significant buzz online.

Fans are particularly abuzz over the revelation that its motif is an "unexpected creature."

Speculations about the meaning of "MICE" and the creature's identity are flying, building anticipation and discussion.

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Reiwa Kamen Rider Series

The "Reiwa Kamen Rider Series" is a collective term for the new era of Kamen Rider works that began with "Kamen Rider Zero-One" in September 2019. Just as the Showa Riders concluded with 13 works and the Heisei Riders with 20, the Reiwa era seeks new worldviews and themes. Compared to previous series, Reiwa Riders tend to focus on contemporary societal issues (AI, disparity, SNS, diversity, etc.) at the core of their narratives and incorporate meta-fictional elements. For instance, "Kamen Rider Zero-One" centered on AI, "Kamen Rider Revice" on contracts with devils, and "Kamen Rider Geats" on a survival game, with each work introducing innovative settings to keep viewers engaged. The series also features strong ensemble drama elements with multiple Riders intricately involved, and the gimmicks of related toys like transformation belts and weapons evolve year by year. The announcement of "Kamen Rider MICE" as the 8th Reiwa Rider suggests it will condense the diverse expressions and storytelling know-how accumulated by previous series, presenting a new generation of Rider.

Diversification of Kamen Rider Motifs

One of the charms of the Kamen Rider series lies in its unique hero designs and the motifs embedded within them. Starting with the original "Kamen Rider" featuring an insect motif (grasshopper), insect-based designs were dominant for a long time. However, as the series progressed through Showa, Heisei, and Reiwa eras, its motifs diversified dramatically. For example, in the early Heisei era, relatively traditional motifs like dragons (Ryuki), beetles (Kuuga), and mythical creatures (Agito) appeared. Later, surprisingly unexpected motifs such as trains (Den-O), cars (Drive), fruits (Gaim), games (Ex-Aid), and chemical substances (Build) stunned fans. This diversification is also a strategy to build new worldviews for each show and expand the range of toy development. The phrase "unexpected creature" for "Kamen Rider MICE" suggests a motif that goes beyond simple animals or insects, something that will make everyone exclaim, "Could it really be that!?" The possibilities are endless: deep-sea creatures, microorganisms, extinct animals, cryptids (UMA), or even fictional creatures. This "unexpectedness" is a major factor that stimulates viewers' imaginations and heightens anticipation for the new series.

Toys and IP Business

The Kamen Rider series transcends being just a TV show; it forms the core of a massive IP (intellectual property) business, driven by a powerful partnership between Toei and the Bandai Namco Group. Particularly crucial is the sale of tie-in toys that synchronize with the show. Each year's new "transformation belt" is a central item embodying the work's worldview, enjoying immense popularity among children and adult collectors alike. The title and motif of that year's series are intimately linked to this toy development, with the design, gimmicks, and sounds of transformation items meticulously planned. For example, "Kamen Rider Geats" allowed for various form changes through combinations of the "Desire Driver" and "Raise Buckles," offering the joy of collecting numerous items. The announcement of "Kamen Rider MICE" also suggests that the development of next-generation transformation belts and weapons is already underway. How the name "MICE" and the "unexpected creature" motif will be translated into new toy gimmicks and designs is a point of interest. Beyond TV viewership, toy sales are a vital pillar supporting the overall revenue of the series, and this business model is the driving force behind the long-term continuation of the Kamen Rider series.

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